Type A Group
Bob Hoffman has been the ceo of two independent ad agencies and the US operation of an international agency.
He is the author of the popular Ad Contrarian blog which was named one of the world's most influential by Business Insider.
He has written two successful books: "Marketers Are From Mars, Consumers Are From New Jersey" which was selected as '#1 Hot Prospect' in advertising by Amazon, and "101 Contrarian Ideas About Advertising" which became Amazon's best-selling advertising book.
Bob has created advertising for McDonald's, Toyota, AT&T, Bank of America, and more companies than he cares to think about. In 2012 Bob was selected Advertising Person of the Year by the San Francisco Ad Club.
He speaks and advises all over the world.